Google UX Certificate
Designed, researched, and tweaked mobile and desktop applications to best fit the platform and users' needs.
Research
Wireframing
Interface Design
Movie goers
Movie
Challenge
Creating a cohesive experience while being a competitive alternative to current movie applications. For my first time designing an app for both desktop and mobile, I learned about information hierarchy and responsive design.
Results
Improvements for:
Navigation
User flow
User satisfaction
Process
Research & Analysis: I conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. I also studied competitor apps and industry trends to gather insights.
Information Architecture: Based on the research findings, I restructured the app's navigation and content, prioritizing features and information according to user needs.
Wireframing & Prototyping: I designed low-fidelity wireframes to visualize the new layout and navigation, iteratively refining them based on user feedback. Afterward, I built a high-fidelity, interactive prototype to test the design.
Usability Testing: I conducted usability tests with a diverse group of users to validate the design and identify areas for improvement. Based on the feedback, I made necessary adjustments to the design.
Visual Design & Style Guide: I developed a cohesive visual language, including color schemes, typography, and iconography, ensuring consistency throughout the app. I also created a style guide to maintain design consistency in future updates.
Reflection
I learned about iterative design and how design is different on mobile and desktop, but ultimately gives the user options in how and where they want to interact with my applications.